On Smarp, you are able to create 4 types of content which are URL based, image and video-based as well as manual posts. Furthermore, in terms of the posts, you could decide if they are sharable or internal based on their privacy settings.
Find more about image posts here.
Below is a short walkthrough of the simple content creation process:
Bringing new content to the platform is as easy as Copy and Paste. To create a post from an external source, copy the URL directing to the content you wish to import and paste it in the 'Create a post with a link' section on the post feed. Once you have pasted the URL, Smarp automatically fetches the title, image and description if applicable, and opens post-editing options.
Step 1. Paste in a link
You can still edit the title or the body text of the article if needed.
Step 2. Configure settings
Under the 'Configure' option you can select the correct channels to determine where you post will be published. If you wish, you can also add the post to a campaign.
Also, the option to set the post internal/external can be found here as well as allowing or not allowing commenting on the post.
You can also add your preferred sharing messages to each social media network. This is a message that will be automatically suggested to the users when they share the content.
Step 3. Confirm and review
Under 'Confirm' you can write your personal message to indicate why you wanted to share this article with everyone. You also have the option to schedule this post to be published later on in Smarp.
As the last step, you will see a preview of what the post will look like in Smarp.
If you wish to create a post yourself, use the 'Write your own article' functionality. You can now create your own content by adding any title, description and image to your content. Use this feature to create internal posts, to inform and educate your users, or to create shareable blog posts that are hosted by Smarp.
You can either choose the image from your computer or you can use an image URL to upload the image to Smarp.
If you choose to create the post manually, you will have to enter the title, post description and image manually but otherwise, the flow is exactly the same as when using an URL.
Once the post-editing options have opened, you may start editing the post.
You can manually adjust the
- Channels. You could decide subscribers of which channel(s) see this post, as long as you manage said channel(s).
- Creator Message. You can provide a few words explaining why you think this post is of interest to your internal audience.
- Image (either uploaded from your computer or sourced from the public Internet). Please note that the ideal image ratio should be 16 by 9, and the size should be smaller than 10 MB. The same requirement also applies to the images used for creating a Reward on Smarp.
- Whether you want to notify the users immediately. When enabled, Smarp will send an instant notification to users after the post is published. This will not affect the regular new post digest frequency. While this option gives you a great way to notify users of newsworthy content, it's best to reserve this method for only important content.
In addition, you can also decide whether you want to enable internal commenting on the post and once turned on, users can make comments on the post.
If you decide that the post should be Shareable outside of Smarp (i.e., users can share the posts to social media), you can select "Post is for External reading" and proceed to customize the post's sharing settings.
Under 'Configure', you may specify more detailed post settings.
- Networks: Select which networks your users can share the content to. Smarp supports sharing to Facebook, Twitter, LinkedIn, Xing, WeChat, Viadeo and Instagram. In addition, you can also enable the "Direct Link" option. This way, your employees can get a link to the post and use it in whichever channel they prefer, such as WhatsApp, internal documents and online forums. You can adjust the points for each network on this post above the post description.
- Messages: Set default sharing messages for the post. When users are sharing a post, they will have the default messages which they can simply re-use to go with the shared content. Please note that Users always get to personalize their message before they share content to their personal networks. There is a significant benefit in preparing default sharing messages, as this can help employees get started easily, save them time and make sure that their messages are engaging! (Supported networks: Linkedin, Facebook, Twitter, Xing and "Direct Link")
- Points rewarded for sharing to each social media channel
After that, you can simply click "Done" to update the post. The post will then be made available for users to consume and/or share. You can always open the editing options again by hovering on top of posts on the post feed and clicking the ‘Edit’ button.
To make content on Smarp for internal reading only, please check the "Post is for Internal reading"-option.
On the Post feed, an Internal post will look similar to the following example:
All content proposals from either users or automated content feeds can be found under the Proposed feed. Admins are responsible for checking, editing, and approving, or rejecting/deleting the proposed content.
Proposed content should always include the title, description, and image, if possible to fetch from the original source. When proposing content, users may also include the reason for proposing it and fill in some of the advanced settings.
Edit and add necessary information to all proposed content before approving it. Once approved, the post will appear on the Published feed.
You can leave feedback for the users to know why their proposal wasn't approved so that they can improve.
Posts are moved to Archived feed once they expire. The default expiration time under your Content settings will determine how long most posts are available for sharing. Each post, however, can be scheduled to archive on a specific date.
If a post turns out irrelevant, you may want to consider deleting the post. Deleting a post removes the content from Smarp and the action cannot be undone. Results generated by the post will remain available for your Overall Analytics, but deleted content will appear as “Deleted” under Post Analytics.
Creating Resource Pages
A Resource Page is located in the Resources tab and can be easily accessed by users anytime when they need to refer to the document. Resources is home for your organization's static, internal and non-shareable content. To create a Resource Page, simply go to the Resource Tab and click "COMPOSE". Resources is equipped with a rich-text editor.
Editing or deleting Resource Pages
To edit or delete a Resource Page, you simply need to click the downward arrow on the Resource Page thumbnail, as shown below.