Please note that the Channel Analyst role is only available if it has been enabled for your company Smarp domain. Reach out to your dedicated Customer Success specialist from Smarp for assistance.
A channel analyst is essentially someone who has analytics admin rights, but on a channel-level. This means that they can see Analytics for their channels.
Channel analyst is not a role, but a feature that adds some privileges to the regular user role. Channel analysts see the Analytics tab on top of the menu bar where they can see the statistics for their channels. The same user can be the channel analyst of multiple channels, and a channel can have multiple channel analysts.
How to make someone a channel analyst in Smarp
Assigning someone to be a channel analyst is done on a channel-level, since your chosen person will be managing a specific channel.
Click on Settings from the top menu bar and select Channels. If your company domain is using Groups, remember to filter the settings to the correct group to see the correct channels. From the list of channels, find the channel for which you want to assign a user to be its channel analyst and click on the channel name to open the Edit channel-window.
From the edit channel window, you can find the option called channel analyst. To add someone as a channel analyst, simply start typing their name in the provided box or select them from the drop down menu.
Click on the name of the person or people you want to add as channel analysts. Once you have selected the right people, simply click Save at the bottom to save your current selection.
If you ever want to remove someone as a channel analyst, you can easily navigate back to the channel where the person is a channel analyst and remove them from the 'Channel analyst' field. Update the channel settings and the person will no longer be able to see that channel's analytics.
The channel analyst feature works best on its own, and not in conjunction with another Admin role or channel manager role. The other roles already have privileges that intersect with the channel analyst, effectively rendering it useless as you can do all of the things a channel analyst can as an admin or channel manager. If a person is a channel analyst for a channel, they cannot be a channel manager for that same channel. But a user can be a channel analyst for one channel and a channel manager for another channel.